# Build, $12,000 to $18,000

We do the work. A publishing pipeline from your database, source-grade assets, and placements where the source map points.

Source: https://martenfield.com/services/build/
Price: $12,000 to $18,000 (project)
Length: 6 to 8 weeks
Method version: v1.0

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## Who this is for

Companies holding proprietary data that their buyers ask about and their market cannot currently read. Usually the audit came back showing the source map is dominated by review sites and trade press, and none of it is yours.

## What you get

- Data publishing pipeline from your existing database
- 8 to 12 source-grade assets built from data you already hold
- Placements where the source map points, not where it is easy
- Schema and entity architecture across the published layer
- Crawler access corrected and verified against live requests
- Baseline and 90-day re-measurement on the same query set

## How it runs

### 01. Baseline

The same measurement the audit runs, on the same query set, before any work starts. Without it the 90-day number means nothing.

### 02. Technical layer

Crawler access, rendering, schema, and entity architecture, verified against live crawler requests rather than against a testing tool.

### 03. Publishing pipeline

We build the path from your database to public, readable pages. This is the part that compounds, because it keeps producing assets after we leave.

### 04. Source presence

Profiles claimed and corrected, data contributed to industry reports, methodology placed where the source map says the models actually look.

### 05. Re-measurement

Same queries, same engines, same run count, 90 days later. We publish the delta, including when it is smaller than we hoped.

## Not included

- Paid media or ad management.
- Full-funnel content marketing. We publish source-grade assets, not blog volume.
- Ongoing tracking after the engagement, unless it continues as a retainer.

## What we do not promise

- Pipeline numbers from AI answers
- Demo counts attributed to a model
- Attributed revenue from generated answers

Attribution from generated answers is unreliable in 2026. Citation share is
what we measure, and it is the leading indicator, not the invoice.

## Questions

### Why is the price a range?

The technical layer and the publishing pipeline vary with the state of your stack and how your data is stored. We quote a fixed number inside that range after the audit, and we cut scope rather than rate if the budget is tight.

### Do we need the audit first?

Effectively yes. The Build works from a source map and a baseline, and both come out of the audit. Buying the Build without them means paying us to guess at the order of work.

### What is a source-grade asset?

A page a model will cite as evidence rather than skim as marketing: a defined method, dated data, a stated sample, and figures a reader could check. Usually built from data you already hold and have never published.

### Who owns what you build?

You do. The pipeline runs on your infrastructure and the pages sit on your domain. There is no dependency designed into the engagement.

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Every engagement contracts on citation share across a named query set over
90 days, measured identically both times, under method v1.0.
