How we measure citation share, method v1.0
The full method behind every number we publish. Query construction, engine coverage, run counts, what we store, how we parse it, and the four places this method is weakest.
Research
What we measured, and what it does not prove.
Findings, method notes, and measurements. Everything here states when the data was collected, which engines were queried, and under which method version. Where a number is weak, that is written next to the number rather than in a footnote.
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Two leads arrived from AI answers, and that proves nothing yet
A US commercial real estate company found us through ChatGPT. Three weeks later a Zurich proptech company found us through Google. Here is why we are not calling that evidence, and what we are doing to find out.
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What we did to this site, and why you can check all of it
A firm selling AI citation whose own site is not readable has no argument left. Every technical decision behind martenfield.com, including the ones that cost us something.